Alumna Jordan Serpentini

Inspiring the world through rad, magical skateboard art.

Reflecting back, Jordan Serpentini (BSBA International Business ’16), realizes the opportunities that led to her success as a small business owner, stem from her decision to attend Hawai‘i Pacific University.

Originally from Ohio, Serpentini transferred to HPU after discovering that she could expand her horizons as an emerging entrepreneur and artist in Hawai‘i. As part of an international learning community at HPU, she completed a semester abroad in Florence, Italy, and continued to travel the world as a professional skateboarder.

Serpentini’s travels, passion for art and love of skateboarding inspired her to create the concept for her business, Ragical Life, a company focused on inspiring and providing skaters with hand-painted art to decorate their deck and helmet.

As an HPU student, Serpentini was provided with hands-on learning and professional development opportunities that allowed her to take her idea to the next level. She joined the Hawai‘i Pacific Entrepreneur Club, to gain the skills and experiences needed to expand and market Ragical Life. In the Spring/Summer 2016 club competition, her team won the regional championship and went on to nationals.

Serpentini now aims to help the next generation by growing Ragical Life to support skateboarders around the world. 

Inspiring the world through rad, magical skateboard art.